Car Gurus

 

Car Gurus

Animation | Design

Created a series of GIF animations for CarGurus’ digital ad campaign, designed to align seamlessly with their existing brand identity. Each piece emphasized clarity, motion, and visual consistency across platforms, bringing energy and cohesion to the brand’s storytelling while staying true to its established design system.

 
Convertible.gif
Everyday_Car_Convertible.gif
Deal_Arrow_Good_to_Fair_2.gif
Homepage_Search_Parents.gif
Word_Search_3.gif
Used_Car_Search.gif
Deal_Arrow_on_Last_Frame.gif
This_or_That_2.gif
Zip_Code.gif
Deal_Arrow_on_Last_Frame_1.gif